Furniturebox dropped the photo studio. Now they create whole-room marketing assets instantly.
Furniturebox couldn't group existing products and new arrivals in one shoot. Coordinating studios slowed everything down. Pre-sales marketing was impossible because the images didn't exist yet.
Furniture Connect eliminated the studio dependency. The creative team generates whole-room lifestyle images on demand. They create pre-sales assets before stock arrives. No scheduling. No logistics.
As reported by Furniturebox:
The process has been very easy and the results are unbelievably good from a visual perspective. Creating images is immediate so we can produce whole-room marketing assets straight away.
Furniturebox needed lifestyle imagery that grouped existing products with new arrivals in whole-room sets. Coordinating studio shoots slowed the catalog down. Pre-sales marketing was impossible because the images didn't exist yet.
They wanted on-demand imagery that worked before stock landed in the warehouse. Their creative lead says creating images is immediate, so whole-room marketing assets can be produced straight away.
Whole-room marketing assets ready instantly. No scheduling. No logistics.
Daj każdemu zespołowi dane produktowe, obrazy i zasoby, by szybciej wprowadzać produkty, lepiej ofertować i zamieniać więcej katalogu w przychód.