Maxfurn turn single photos and SketchUp drawings into fast lifestyle imagery for customers and POS displays.

Maxfurn needed easy-to-make, realistic photos from whatever reference material they had, whether single product photos or SketchUp drawings, without standing up a studio workflow.
Furniture Connect lets the team generate imagery quickly from a single photo or a SketchUp render. Sales reps use it to help customers visualize products, and marketing uses it for POS displays.
As reported by Maxfurn:
It's easy to create images from a single photo or even a SketchUp drawing. Overall I'm satisfied.
Maxfurn needed realistic product imagery for customer conversations and POS displays across their Dutch furniture business. They wanted to skip the overhead of a traditional studio pipeline while still producing imagery that looked right for the customer.
They evaluated whether a single reference, a product photo or even a SketchUp drawing, could be turned into something usable. In their words, it's easy to create images from a single photo or even a SketchUp drawing.
Faster time to a usable image. Customers get a clearer idea of what they're buying, and POS display imagery is no longer gated on a photo shoot.
Give every team the product data, imagery and assets they need to launch faster, quote better and turn more of the catalog into revenue.